When my previous brand of organic coffee was no longer available as a Subscribe & Save item, I decided to give this a try. It is hard to find organic coffee at a reasonable price, so I just ordered a small quantity to try it out. I saw a lot of reviewers didn’t like the taste and said it was weak, but we think it tastes fine. We aren’t fans of overly strong or (in my opinion) burnt-tasting coffee that a lot of people like, so if you like strong, “bold” tasting coffee, this might not be for you. However, if you like your coffee on the mild to medium side, it’s worth giving this one a try.